the sweet spot

the apostrophe
sweet spot

Apostrophe Intelligent Health Benefits offer self-funded plans the right balance between cost and member experience — we call it the sweet spot.

The sweet spot is different based on your goals.

the apostrophe
sweet spot

Apostrophe Intelligent Health Benefits offer self-funded plans the right balance between cost and member experience — we call it the sweet spot.

The sweet spot is different based on your goals.

what’s your sweet spot?

Traditional Reference-based Pricing

If your goal is to save as much money as possible, like you’d see in a pure reference-based pricing plan, your costs will be low, but your members will have more friction – fewer choices, more balance bills, litigation and possible hits to their credit. Your sweet spot looks like this.

Traditional PPO

If your goal is delivering the best member experience, your costs will be high as is common with traditional PPO. Your sweet spot would look more like this.

meet the sweet spot

At Apostrophe, we like to work with plans that want to be somewhere in the middle where you have the right balance between cost and member experience.

So if your self-funded plan philosophy fits in that 3 to 7 range, Apostrophe can help you design health benefits that will save you and your members money and deliver a good member experience.


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